Interview of Opportunus Group's Cesar Serrano by South Florida Professionals

Hello everybody, Andy here with South Florida Professionals and today we are interviewing another one of our awesome members of the South Florida Professionals network. Today we have with us Cesar Serrano form Opportunus Group and we are going to learn all about his Group, his business and how he can help you, our South Florida community business members.

Cesar, good morning how are you sir?

I’m fine thank you, Good morning everyone and thank you Andy for having me on your program today.

Absolutely my friend. Cesar we talked briefly about your network, about your business and now for the benefit of our audience and our viewers tell us a little bit about Opportunus Group.

What it is? and what it does?

My name is Cesar Serrano and I am the CEO and Chief Consultant at Opportunus Group. Opportunus Group partners with small- and medium- sized businesses in South and Central Florida to help them deliver great customer service, boost employee engagement and maximize their operational efficiency. We focus on business, resource, and process improvements to help companies minimize waste, reduce operating costs and generate maximum revenues so they can secure a competitive advantage in the markets where they operate.

Cesar, do you work with all types of businesses? Or do you focus only on small to medium sized?

Our commitment to serve small- and medium-sized businesses comes from my personal experience working for global, multi-industrial corporations. Spanning my 30-year career, I saw first-hand countless examples of how small- and medium-sized businesses were the economic engines of the local economies where they operated. These companies create jobs, invest in local resources, and support their local communities in many ways. These companies also carry extraordinary risk. My personal passion is to help businesses thrive and I knew that I could help companies face and navigate the challenges of these unprecedented times with the expertise, solutions, and resources that I accumulated over decades, so I created Opportunus Group.

Cesar, give us an example, because here in South Florida Professionals we have a lot of business members and in our group we have over a 1600 local business owners. Give us some examples of how you could work with small to medium sized businesses?

Opportunus Group partners with companies to deliver customizable, short- and long- term solutions to optimize business strategy, enhance sales and digital marketing activities, and improve service delivery and supply chain operations. We are adaptive and flexible and work with our customers to tackle a specific project or a scalable, long-term program for a fraction of the cost of hiring a full time executive. In other words they will have access to the level of expertise to support their business for a fraction of the cost of a full time executive.

It’s a great concept, great idea is almost like a Business Consultant on demand without having the expense of you having to go to look through resumes, hire somebody, give them a desk, give them a computer. You can operate this completely remote and you can serve the small to medium sized business owner.

Exactly and the situation is or what happens is that usually small to medium sized businesses do not have the scale to hire full time expertise and that’s where we come in. We provide and or deliver the management expertise needed to manage parts of the organization where the owner feels that there is need for improvements. And that’s how we work with our customers.

So you basically become a partner, a very valuable partner of that small to medium sized business.

Exactly, when we work with our customers on an ongoing basis long term projects, what we do is to assess the situation of their organization, incorporate performance indicators, develop initiatives and track the progress overtime of those initiatives. So we are basically implementing actions but then again as well we are managing continuous improvement activities overtime.

Cesar during this challenging times where we are in and the business community going through so many changes I think that is a very valuable service that you bring to the table and a lot of business owners can benefit from your expertise. Do you only work in Miami? Or do you work in multiple areas?

Well, our focus is South and Central Florida, currently, but we have been able to actually secure some projects with Private Equities for Technology companies that require a good amount of support in sales and operations in other states of the US as well. Yes, but the focus in South and Central Florida.

That’s fantastic, fantastic, I definitely encourage our business community to go ahead and contact you and just talk to you, to get some advice and see in which ways you can fill that gap, to fill that void, to ensure that their business continues to grow, specially again during these times. Cesar when we interview our South Florida Professionals’ members, we always like to get a little bit more personal, so people kind of get to know you. So you spend a hard day at work, working with business clients. What do you do to unwind?What do you do at the end of the day? What type of hobbies do you have?

Well. My lovely wife  Rosy, our three boys and I have lived in South Florida for the past 15 years., We believe in giving back to the community, so we volunteer at Hands on Miami, Feeding South Florida, and more recently, at Handy which is an organization focused on helping foster kids transition into the world when they reach the age of eighteen. When it comes to me, I am an avid runner, cyclist, I’m a wine enthusiast and I enjoy nature. South Florida is a very nice place to be to enjoy nature, year-round the weather is fantastic and so we have the opportunity to be outdoors very often.

Cesar, I want to thank you for your time this morning. I know you are busy helping owners grow and develop. Thank you for your time doing this interview. Folks if you want to get in contact with Cesar, his contact information is here on this page, be sure to reach out.

Thank you Andy for your invitation, It’s been a pleasure and we will be in touch.

Awesome, alright folks, Andy here with South Florida Professionals. Thank you for the love. If you are watching this live congratulations, fantastic. If you are watching this recorded, please share this, share this with your network, share this with other business owners that might be in need with the incredible services that Cesar is offering. Thank you all.